Alexandra Pauly is a writer and editor with over four years of experience telling stories about beauty, style, and youth culture. She was appointed Beauty Editor after launching Highsnobiety's beauty vertical, its very first foray into the category, in 2022.
Digging into beauty and its intersection with culture, identity, and politics, her reporting challenges readers to think critically about the industry and their own relationship to it. A longtime fragrance enthusiast, she is also passionate about writing about scent. In 2023, she spearheaded Highsnobiety's State of Fragrance, a whitepaper on consumers' relationship to perfume and their buying habits.
Outside of work, you can find her scouring Chinatown for the best egg tart, contemplating the next addition to her collection of 50-plus perfumes, and taking way too many photos of her dog.
Articles
Burberry Is Flippin' Out Over Puffer Season
As GORE-TEX Hype Reaches a High, Its Maker Goes DTC
Big Bag Energy Is Spring's Super-Sized Accessory Trend
Supreme Might Get Even Harder to Cop
Balenciaga Won Q3, Zendaya Won the Red Carpet, Fashion Lost the Plot
Birkenstock's Teddy Sandals Are Basically an Inside-Out UGG
Bill Clinton Is Fit & Fitted in Aimé Leon Dore
Hajime Sorayama's Debut NFT Sinks Its Teeth Into the Metaverse
In Honor of Crocs Day, Cop Its Adorably Creepy Mascot
STAUD's Colorful New Balance 574 Is Pretty, Pretty, Pretty Good
Emotionally Unavailable Has Entered the 'Squid Game'
Happy Ye-Free Birthday, Kim Kardashian & Amber Rose
