Alexandra Pauly is a writer and editor with over four years of experience telling stories about beauty, style, and youth culture. She was appointed Beauty Editor after launching Highsnobiety's beauty vertical, its very first foray into the category, in 2022.
Digging into beauty and its intersection with culture, identity, and politics, her reporting challenges readers to think critically about the industry and their own relationship to it. A longtime fragrance enthusiast, she is also passionate about writing about scent. In 2023, she spearheaded Highsnobiety's State of Fragrance, a whitepaper on consumers' relationship to perfume and their buying habits.
Outside of work, you can find her scouring Chinatown for the best egg tart, contemplating the next addition to her collection of 50-plus perfumes, and taking way too many photos of her dog.
Articles
Salmon Sperm Might Be Skincare's Next K-Beauty Craze
CELINE Makes the Bougiest 'Bougies'
Rick Owens' "Babygeo" Childrenswear Is Googoo Gaga Goth
Everything We Know About Rihanna's Next Savage X Fenty Show
Taylor Swift's Casket Becomes an Accidental Star
Rémy Cointreau's €5,500 Fragrance Is Harder To Buy Than a Birkin
Louis Vuitton To Sell Virgil Abloh Archive at Dover Street Market Ginza
Thoughts & Prayers for Julia Fox's Machete-slashed Birkin
Chanel, Hermès, and Rolex Are Now Sold at... Amazon?
Flop of the Week: James Corden's Restaurant Manners
The Glow Up: Even as a Child, Lucia Pica Kept Beauty Secrets
Isamaya Ffrench's Scary Good Pennywise Makeup: A 10-Step Halloween Tutorial
