Lufthansa and Sho Shibuya Keep You Comfy In The Clouds
When it comes to air travel, luxury and comfort aren’t just nice-to-haves—they’re essentials. Speaking of fancy flying, for their brand-new Allegris First Class, Lufthansa is making that dream a reality, with a new cabin design that might actually make you wish your flight was longer. In the spacious new suites, you’ll be wrapped in extra comfort surrounded by clouds and complete privacy, treated like the queen that you are.
To celebrate the launch of the Allegris, Lufthansa teamed up with Japanese contemporary artist Sho Shibuya for an exclusive collab, powered by lead agency Serviceplan. Famous for his striking use of color gradients that shift from dawn to sunset, Shibuya crafted a new design that captures the magic of a view only visible from above the clouds.
To keep you extra cozy and ensure that what you wear at 30,000 feet is 10/10 for comfort, Tekla turned Shibuya’s design into an exclusive loungewear collection crafted from luxurious organic cotton, with a sateen weave. Available exclusively to Lufthansa’s Allegris First Class passengers and only on selected flights, the loungewear can be experienced right where the design drew inspiration–above the clouds. Just like the everchanging sky outside that plane window, each piece is one-of-a-kind and exclusive, so you can feel as special as the view.
Get comfy and find out more about Lufthansa x Shibuya's exclusive loungewear, produced by Tekla here.
