Double Tap to Zoom
Fendi
1 / 3

It was just a matter of time, as North West is starring in her first-ever fashion campaign. A part of Fendi's #MeAndMyPeekaboo project, celebrating the 10th anniversary of the Peekaboo bag, a five-year-old North is pictured in a grassy meadow alongside her mom, Kim Kardashian West, and grandmother, Kris Jenner, each with their own Peekaboo bag.

Fendi's #MeAndMyPeekaboo campaign centers around family, with previous participants including creative director Silvia Venturini Fendi with daughters Delfina Delettrez Fendi and Leonetta Luciano Fendi, as well as Ewan McGregor’s daughters Clara and Esther.

Modeling — and fashion — is of course a family affair for the Kardashians, Jenners, and Wests, so it should come as no surprise that North is now appearing in her first fashion campaign at the age of five. When she was just 13 months old, she modeled in her first shoot.

In other celebrity news, Justin Bieber and Hailey Baldwin are reportedly engaged.

We Recommend
  • At Long Last, SKIMS Has Been Swooshed
  • The Golden Age of Mountaineering By The North Face Purple Label
  • Luxury Handbags, Now With Purpose
  • Thanks, It’s Vintage! The Hand-Me-Downs That Define Us
What To Read Next
  • This Summer-Ready adidas Pack Is Full of Literal Basket Cases. The Good Kind
  • Engineered Garments’ Improved Vans Slip-On Is (Almost) the Same (EXCLUSIVE)
  • adidas' Textured Mary Jane Ballet Sneaker Is the Most Artful of Them All
  • For the First Time, BEAMS Made an Ultra-Rare Arc’teryx Jacket for Everyone
  • This On Sneaker Is Exactly What Your Spring Rotation Has Been Crying Out For
  • This Exquisite Leather adidas Ballet Sneaker’s Got Next