Double Tap to Zoom

Patagonia's CEO Rose Marcario is leaving the company after six years on the job, effective June 12, Bloomberg reports.

The move — announced earlier today — was a surprise and comes as Patagonia emerges alongside the rest of retail from a lengthy shutdown due to the coronavirus pandemic.

During her six-year tenure, Marcario significantly amped up Patagonia’s sustainable and environmentally-conscious initiatives, even suing President Trump over the handling of public lands in Utah. However, Marcario's exit comes amidst reports by former Patagonia staffers of a lack of diversity at the brand.

Patagonia, like many non-essential businesses, has been hard-hit by the coronavirus pandemic and was one of the earliest stores to close its doors in March. Chief Operating Officer Doug Freeman will lead the transition as he momentarily takes Marcario's place until a successor is found.

We Recommend
  • Around the World in Techwear: the Best Outdoor Clothing Brands You Need to Know
  • The Fashion Brands That Don't Need Earth Day to Care
  • Nothing Beats the Patagonia Fleece (Except the Patagonia Fleece)
  • Here's the Best Outerwear Drip for Autumn Rain
  • Normcore's Influence is Still Alive and Well in 2024
What To Read Next
  • New Balance's Savory Slim Sneaker Is the Real Salt Bae
  • This Ain’t Crocs x Toy Story’s First Rodeo
  • New Balance’s Icy Dad Sneaker Goes off the Deep End (In a Good Way)
  • Nike's Luxe Tennis Sneaker Is the Master of Minimalism
  • This Might Be Nike's Plushest Sneaker Yet
  • A Ma Maniére’s Next Nike Sneaker Is as Elegant as It Is a High-Tech Running Machine