PUMA's Kicked-Up New Kits Are Global & Glowing
All things considered, it can be easy to forget that PUMA is, above all else, a sportswear brand. From spiked-up sneakers to open-toe slingbacks, PUMA has more than flexed its propensity for non-sportswear offerings, but its Rolling Nation kits have landed as a humble reminder: PUMA knows football because PUMA is football.
For the 2026 FIFA World Cup cycle, PUMA is releasing new kits for 11 countries, including Egypt, Ghana, Morocco, Portugal, and Senegal.
The jerseys are made with dryCELL technology, which wicks away moisture to keep things dry and generally less, well, yucky. The techy specs don't stop there.
These brand new jerseys, available on the PUMA website for about $150, also come with PUMA's Ultraweave technology, which gives the jersey a lightweight feel, made to move and stretch with athletes with ease.
On the off chance you are not a professional football player, though, these jerseys are still great for long days of spectating and dillydallying, an equally rigorous endeavor in my opinion.
The jerseys also feature the colors of the respective countries' flags with traditional PUMA hallmarks throughout, like the PUMA logo in various colors, as well as the APF crest.
In terms of expansion, PUMA obviously has the range. It's proven that time and time again with any number of ballet slippers and wedged-up sneakers. But these new kits are so true to PUMA's core athletic roots that it might just be the brand's biggest flex thus far.
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