Double Tap to Zoom

Entertainment icon Snoop Dogg follows Chris Brown and Kehlani by becoming the latest star to collaborate with German retailer SNIPES.

Snoop Dogg's unique attitude is a perfect match for the laid-back and casual look of the pieces. The Spring 2017 collection features T-shirts and hoodies in on-trend seasonal colors such as purple, green and yellow. The sneaker and streetwear specialist offers large box logo options alongside more subtly embroidered styles.

To celebrate the collection, SNIPES and Snoop Dogg have teamed up on a motivational new video. “It’s cool to set goals and strive to achieve them but nobody should determine when your journey is over,” Snoop advises. "Work hard and hustle harder but never forget who you are and where you came from.”

The collection is available from SNIPES’ website and selected stores from February 11.

Check out the German hip-hop group who collaborated with SNIPES last year.

We Recommend
  • MCM x SNIPES ‘Miami-ify’ Summer ‘25
  • Snoop Dogg Is the New Face of G-Star RAW Denim
  • The Newest Snipes Collection is All Kinds of Looney (Tunes)
  • How These Black Creatives Are Proudly Supporting the SNIPES Juneteenth Collection
What To Read Next
  • adidas' Textured Mary Jane Ballet Sneaker Is the Most Artful of Them All
  • For the First Time, BEAMS Made an Ultra-Rare Arc’teryx Jacket for Everyone
  • This On Sneaker Is Exactly What Your Spring Rotation Has Been Crying Out For
  • This Exquisite Leather adidas Ballet Sneaker’s Got Next
  • Nike's Cleanest Skate Sneaker Has Shreddably Good Bones
  • Nike’s Chic Polka-Dotted Cortez Belongs in the CdG Universe